Coworking spaces are great for many different reasons. They get you out and around other professionals both inside and outside of your industry. You get to form relationships and you get to meet people within all different stages of their careers. The Source Brand Solutions office is located downtown Mansfield in a coworking space called…
Continue ReadingAuthor: Adam Fox
Display advertising is an effective way to promote general brand awareness and/or a time-bound sale or event for your business. When you layer that with a delivery method that repeatedly puts your message in front of a highly- engaged local audience, you have a powerful advertising combination. That’s what newsletter advertising provides. Advertising in a…
Continue ReadingGoogle My Business is essentially a profile your organization can set up so that when a customer Googles you, Google will pull your “profile” up which will have a direct link to your website, a phone number, address and all the other essential information customers would need to know. This is necessary because when somebody…
Continue ReadingAnyone who has a website has probably heard of Search Engine Optimization (SEO). SEO is complex. So it’s okay to be intimidated by the word because, quite frankly, it can be intimidating. But, there are some foundational things you can do right now to improve your website’s SEO without having to rely on someone who…
Continue ReadingWhen posting on social media, it’s important to take risks because that is how you grow. You need to be bold and most importantly, you need to be consistent with posting whether it’s a photo with a caption, or a story. As a company, we love to not only support other local/non local businesses, but…
Continue ReadingEmail is so important and a big part of marketing today because whether you have one email address or a few, you have access to them 24/7 through your cell phone. Which also means that the target audience you are trying to reach is plugged in throughout the day, too. Do you want to…
Continue ReadingObviously, the pandemic is something nobody could have predicted. Everything happened so fast; having to go from our once in-person meetings to Google Hangout meetings. Like virtually every other company in the U.S. had to do as well. Here’s a few things we’ve learned about effective virtual meetings from countless days of having these meetings…
Continue ReadingInterested in working with a marketing agency? Here’s a few services we offer. Networking is the essential foundation to all successful business endeavors. Every career, every client investment, every sale–big or small– begins with a simple connection. Despite knowing this, it’s not always easy to know where and how to make connections–nor how to maintain…
Continue ReadingWhen businesses come to us wanting to purchase sponsored content, typically, this means they want a better way to tell customers how much they care and how the products or services they sell will solve their problems. Within the story, it’s important to show empathy and authority. Empathy is important because you want your customers…
Continue ReadingDo you ever find yourself wondering why you spend so much money on marketing and advertising? For some business leaders the answer is simple – marketing and advertising is just part of the game of doing business. If you want people to do business with you they need to know you exist. So I have…
Continue Reading