BUSINESS BOOSTER ‘22

Apply for a two-for-one marketing match. Get long term business growth and resilience for your small business in Ashland, Knox, Crawford and Richland Counties.

We All Know

COVID impacted every aspect of running a small business. Now, in the wake of the pandemic, small business owners are faced with inflation costs and a likely recession.

This was not the news small businesses and their employees wanted to hear, but it’s the reality we are all facing right now.

Smart Over Risk

The natural instinct in an uncertain economy would be to cut back on advertising and marketing. Bad idea. That’s the opposite of what businesses should do.  

Businesses that view marketing and advertising as an investment in a recession are much more likely to come out stronger than their competitors.

We know taking action feels risky, but it’s the crucial difference between companies that grow and those that fade away.

The best time to supercharge marketing and advertising is when the competition has left the field of view

We’re entering a moment when a confident and bold voice is the best one a business can take. Small Business Booster matches provide the vehicle, the value, and the voice to reach customers when they need to hear from you!

We’re de-risking the decision to take bold action by matching every dollar you invest with one of our own. Now, even the smallest business can afford to invest in itself and reap the rewards that come from effective advertising. 

Matching Every Dollar

We’re de-risking the decision to take bold action by matching every dollar you invest with one of our own. Now, even the smallest business can afford to invest in itself and reap the rewards that come from effective advertising.

FAQ

Where is the application?

It’s on our information page and also available at this link.

Is there a deadline to apply?

Yes. September 30.

How do I know if I’m qualified?

There are two main qualifications.

  1. Your business should be located in Ashland, Crawford, Knox, or Richland Counties.
  2. You have fewer than 40 full-time employees.
Can a business participate more than once?

No.  This is intended to be a one-time boost program

Is this easy to participate in?  What if I need a custom plan?

We’ve built pre-configured packages that are optimized to drive awareness and results for your business. Quick and easy to understand and execute.

That said, every business is unique and every package is customizable!

I applied and I think I’m qualified, what’s next?

Look for a scheduling request from our team to do a quick intake call and go over your options. From there, one of our team members will guide you through every step of the process.

My business has multiple locations. Can each one apply individually?

No.

How does invoicing work?

You’ll be invoiced for the full amount of your investment in 2022. Payment plans are available.

How long can I wait to use my marketing?

Some businesses are seasonal. Your booster can be deployed as late as May 2023.

Is this program ARPA funded or otherwise government supported?

No

What is the minimum investment? Maximum? What is the match?

The minimum investment that qualifies for a match is $2,000. 

Source Brand Solutions provides a dollar for dollar match up to $5,000. A $5,000 investment = $10,000 advertising value.

There is no maximum investment, but the 1:1 match ends after $5,000.

I’m already an advertiser. Can current clients participate?

Absolutely! Participants that are in a current marketing or advertising agreement are encouraged to apply. 

Business Booster matches are not retroactive to existing contracts.

What’s with the 90-day window?

Impact and results! A high-impact, splashy campaign with a clear offer to customers creates the best opportunity to drive new business for your business.

And let’s be real. A custom advertising solution that drives real results at exactly the right time is the best way for our team to earn your business over the long haul.

What happens if more than 80 businesses apply?

The Small Business Booster matches for this round will be capped at 80 qualified participants. Additional qualified participants will be placed on a waiting list.