What do you do when you’re asked, “What do you do?” If you: begin your response with, “Well, it’s complicated…” try to think up a compelling answer on the spot… notice eyes are glazing over as you fumble through your answer… can’t remember exactly what you said a day later… then you are in very…
Continue Reading
Simply put, sponsored content is an advertisement paid for by a company or business to get their message across and call the reader to action. It tells a story in order to sell a product, service or idea to a general audience. These stories are formatted very similarly to traditional news stories, with quotes from…
Continue Reading
A Story Minute video is a 60- to 90-second video montage of photos set to music. How could a Story Minute video help your business? These short but powerful videos allow your prospective customers to visualize what you offer and why it’s important for them to work with you. They’re effective in telling stories about…
Continue Reading