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SEO

SEO 101: What is SEO and Why Does Your Business Need It?

For starters, SEO stands for Search Engine Optimization. But since that’s a mouthful, we abbreviate it to SEO.  SEO is a lot of things and can get very nuanced and complex. As a result, a lot of business leaders and small marketing teams feel intimidated and don’t prioritize it. But your business’s SEO doesn’t have…

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Google My Business Weekly Checklist

Google My Business is essentially a profile your organization can set up so that when a customer Googles you, Google will pull your “profile” up which will have a direct link to your website, a phone number, address and all the other essential information customers would need to know.  This is necessary because when somebody…

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What Are 5 Things You Can Do Right Now to Improve Your SEO?

Anyone who has a website has probably heard of Search Engine Optimization (SEO). SEO is complex. So it’s okay to be intimidated by the word because, quite frankly, it can be intimidating. But, there are some foundational things you can do right now to improve your website’s SEO without having to rely on someone who…

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