What is StoryBrand?

Do you ever find yourself wondering why you spend so much money on marketing and advertising? For some business leaders the answer is simple – marketing and advertising is just part of the game of doing business. If you want people to do business with you they need to know you exist. So I have…

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Finding Your One Liner

A one liner is a single statement you can use to help people realize why they need your product or service.  The formula for a one liner consists of:  Simply answer each of these questions, put them together, and you have your one liner!  There are a few ways your one-liner can be implemented into…

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The StoryBrand Framework has the power to transform a brand

Angie Cirone, sales director, answered some questions in regards to the Source Brand Solutions Storybrand certification. She’s worked closely with the Storybrand team on some additional training, so she has seen a few insiders and sure knows the Storybrand methods very well.  What is Storybrand, you may ask? StoryBrand is a 7-part marketing framework that…

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Source Brand Solutions earns certification that is transforming the marketing industry.

Most business owners acknowledge that marketing is essential to their business growth. Yet, too often these same business owners can’t confidently say their marketing is delivering the results they need to grow. And it’s not necessarily their fault. Marketers are not always clear on what they will deliver and how it will impact a company’s…

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