We conducted a short interview with David Yoder (our Digital Services Manager) and Zac Hiser (our Platform Director) here at Source Brand Solutions about what our Facebook media buyers are seeing in the market. Yoder and Hiser are extremely knowledgeable in the world of Facebook, so we knew their feedback would be useful to our…
Keep reading “What are our Facebook media buyers seeing in the market?”
We met with Ohio District 5 Area Agency on Aging, Inc. to discover their marketing needs for 2020. They needed to reach Ohioans across 9 counties to inform them of the Home Energy Assistance Program (HEAP). This program helps eligible Ohioans pay for their winter and summer utility bills. The Area Agency on Aging answers…
Keep reading “How this agency got its message across to 9 counties in Northeast Ohio”
Need tips with growing your business? Check out our Business Checkup workbook. Believe it or not, the more you tell yourself something, the more you can convince yourself to believe it’s actually true. Affirmations are a positive way to get through long work days as well as lift your spirits up. Read through these affirmations…
Keep reading “Affirmations For Your Work Week.”
Technology is something that is constantly evolving. Whether we like it or not, technology continues to advance year after year. Why does this matter? Because the internet is used all day, everyday by people all over the world. Whether we’re on a smartphone, tablet, laptop—we all have constant access to the web. Which means these…
Keep reading “Why You Need a Website That Works”
Most business owners acknowledge that marketing is essential to their business growth. Yet, too often these same business owners can’t confidently say their marketing is delivering the results they need to grow. And it’s not necessarily their fault. Marketers are not always clear on what they will deliver and how it will impact a company’s…
Keep reading “Source Brand Solutions earns certification that is transforming the marketing industry.”
Who still uses email marketing, you may ask? Whether you believe it or not, most organizations use it! Email marketing is a great way to promote a current discount, new items or even an event! You know when you’re online shopping and the site asks that you enter in your email address? And a few…
Keep reading “What We’ve Learned From Email Marketing: Do’s and Don’ts.”
“I have an agency I work with. They’re great. They help me develop ad campaigns, decide on strategies, work with vendors, and think about how I invest my advertising dollars.” At some point, everybody with a growing business and a healthy relationship with a marketing company says something like this. It’s a signal that the…
Keep reading “1 + 1 = 68: How a Content Agency Inside a Local News Company Can Multiply Marketing Effectiveness”
What comes to mind when you think of email marketing? For some, it feels like the “old school” of digital, given all of the advancements in social media marketing and overall digital advertising and many still wonder if email marketing still works. Old school or not, email marketing still produces the highest ROI for businesses…
Keep reading “Email Marketing is Not Dead”
Marketing and advertising today is incredibly complex thanks to the ever-changing flow of digital. Business owners are approached by countless companies with a great opportunity you simply can’t miss! Those opportunities could very well be great. However, unless you have taken the time to think through who you are as a business, who your people…
Keep reading “Local Business Discovers the Power of Marketing Strategy”Just type in your email to download the PDF.